Artistic programme

We bring world-class, critically-acclaimed and diverse theatrical productions and artists to Wales, as well as producing joyful experiences rooted in our national culture.

As well as presenting and curating the best touring work, we create our own productions, festivals and events which we hope will entertain, stimulate and inspire our audiences at home and abroad.

Our vision

Through our artistic programme, we aim to contribute to Welsh culture in all its diversity, to nurture Welsh talent in a range of skills related to the arts and offer a platform for our national artists to respond creatively to their experience of contemporary culture.

As a bilingual nation we celebrate and champion Welsh language artists, presenting and producing performances bilingually.

Our programme is driven by the imagination and inspiration of the artists with whom we collaborate, guided and directed by our artistic team.

We want to create innovative, culture-defining work and engage new audiences because we believe in the transformational power of the arts to change lives.

To do this we have to take risks, nurture untested talent, pioneer new partnerships and follow our artistic intuition.

Our programme

• Make thought-provoking, entertaining theatre productions: Man to Man, our first full in-house production in 2015, re-imagined Manfred Karge’s play; in 2016 we produced  D-Day musical Only the Brave; and in 2019 toured the European premiere of Agatha Christie’s The Mirror Crack’d.
• Create original work showcasing Welsh talent and telling Welsh stories which tour the world; musical Tiger Bay premièred in 2017, a roaring tale of poverty, injustice and revolution set against the backdrop of the Industrial Revolution in Butetown. 
• Curate seasons of diverse, critically-acclaimed theatre and performance which challenge audiences, highlighting the very best in international and Welsh talent - including Soho Theatre and Drywhite’s Fleabag, and productions from National Theatre Wales and Welsh-language theatre company Neontopia.
• Develop local artists - theatre practitioners, directors, writers and actors - to explore ideas, have the space to rehearse, test concepts, meet industry professionals and create new productions such as Carys Eleri’s Lovecraft (Not the Sex Shop in Cardiff) which premiered at Festival of Voice 2018 before heading to the Edinburgh Fringe Festival and Adelaide Fringe in 2019 where it won 'Best Cabaret Act'.
• Produce Cardiff’s international arts festival, Festival of Voice which celebrates international and local voices through a programme of superstar acts, one-off commissions, intimate gigs, talks and new theatre.
• Ensure our programme is accessible to as many people as possible though affordable tickets, free events, using digital platforms to reach audiences throughout Wales and enabling disabled people to enjoy our programme by providing relaxed, audio described, BSL translated and captioned performances.
• Curate our public spaces and produce large-scale live events of national and international significance such as City of the Unexpected celebrating Cardiff-born Roald Dahl, to enhance the cultural life of Cardiff Bay, the capital of Wales and the nation.